Over four months after the song’s release, SB19 and BE:FIRST have unveiled the official music video for their collaborative track, “Toyfriend,” on August 11, 2026.

Released on 1Z Entertainment’s official YouTube channel, the music video sees the two boy groups bringing the track to life through playful visuals and effortless chemistry. In a wide, minimal white set, SB19 showcase their signature charisma, while BE:FIRST bring their lively energy and charm through the track’s energetic choreography.

Serving as a refreshing shift from SB19’s more cinematic music videos, the colorful visualizer also places the two groups in the streets, featuring vibrant video game-inspired graphics and animated elements, interchanged with a darker basement setting where the members let loose and even karaoke along to the song.

The music video was filmed during BE:FIRST’s visit to the Philippines in April 2026. The Japanese group also joined the Kings of P-pop as special guests at the Wakas At Simula: The Trilogy Concert Finale, where they performed the cross-cultural track together live.

The visualizer drop arrives ahead of Pablo, Josh, Stell, Ken, and Justin’s appearance at Summer Sonic 2026 in Japan this August 14 and 15, 2026. Meanwhile, BE:FIRST — composed of Junon, Leo, Sota, Manato, Shunto, and Ryuhei — are gearing up for their World Showcase 2026, set to touch down in the Philippines on October 3, 2026 at the New Frontier Theater in Quezon City.

“Toyfriend” was released on March 27, 2026, as part of SB19’s second studio album, Wakas At Simula, marking the two group’s first-ever collaboration.


Watch SB19 and BE:FIRST’s music video for their collaborative track, “Toyfriend,” below:

Frequently Asked Questions

SB19 and BE:FIRST released the official “Toyfriend” music video on August 11, 2026, via 1Z Entertainment’s YouTube channel, more than four months after the collaborative track first debuted on SB19’s second studio album, Wakas At Simula.

The “Toyfriend” music video features SB19 in a minimal white set showcasing their signature charisma, and BE:FIRST bringing energetic choreography, set against vibrant video game-inspired street visuals and a darker basement scene with karaoke moments.

“Toyfriend” is the first-ever collaboration between SB19 and BE:FIRST, released March 27, 2026, as part of SB19’s second studio album, Wakas At Simula, marking a cross-cultural pairing between the P-pop and Japanese idol groups.

BE:FIRST joined SB19 as special guests at the Wakas At Simula: The Trilogy Concert Finale during their April 2026 Philippine visit, performing “Toyfriend” live together, the same trip during which the music video was filmed.

SB19 — Pablo, Josh, Stell, Ken, and Justin — perform at Summer Sonic 2026 in Japan on August 14 and 15, while BE:FIRST’s World Showcase 2026 stops in the Philippines on October 3 at the New Frontier Theater.

Andrea Manuel

Andrea Manuel

Writer

Andrea Manuel is a Writer at Billboard Philippines, covering the latest developments in Filipino music and culture. She reports on daily news spanning OPM, P-pop, hip-hop, and mainstream international releases that resonate with Filipino audiences, helping readers stay informed on the artists, releases, and trends shaping today’s music landscape.

Her coverage includes music releases, artist debuts, concert announcements, festival appearances, industry developments, and notable milestones, with a particular interest in documenting the evolving stories of both emerging and established artists across genres.

Andrea has also written concert and album reviews, as well as feature stories drawn from artist interviews. Through timely and engaging reporting, she highlights artists, releases, and cultural moments driving conversations across the Philippine music industry and beyond.

Recommended Video

Tap to Unmute
Unmute
0:00
0:00 / 0:00
0:00