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Spotify marks 20 years of music discovery with a special gift to listeners through ‘Spotify 20: Your Party of the Year(s),’ a unique in-app experience that celebrates music listening milestones.
The campaign takes users back in time to the first song they played on the app, revisiting the songs, artists, and moments that have shaped their journey over the years.
For the past two decades, Spotify has been a platform for music discovery and has shaped how listeners express themselves and connect through music.
The experience comes full circle as users unlock never-before-shared listening milestones and insights. These include the exact date they joined Spotify, their very first song streamed on the platform, their all-time most-streamed artist, and the total number of unique songs they’ve listened to across their entire Spotify listening history.
Listeners will receive a personalized All-Time Top Songs playlist featuring over 120 of their most-played tracks. Not only that, the nostalgia factor kicks into high gear with play counts, ready to be saved, revisited, and shared with the world.
Shareable social cards allow music fans to celebrate their milestones with friends and communities.
Additionally, the Spotify app icon will temporarily transform into a limited-edition green disco ball, appearing on users’ home screens to mark the celebration.
Head over to the Spotify app and search “Spotify 20” or “Party of the Year(s).” You may also visit spotify.com/20.
Frequently Asked Questions
It is a special 20th-anniversary in-app experience that tracks a user’s entire listening history. It reveals milestones like the first song ever streamed, the date they joined Spotify, and their all-time most-streamed artist.
Users can find the feature by opening the Spotify app and searching for “Spotify 20” or “Party of the Year(s).” You can also access it directly via the promotional URL provided in the campaign.
The feature provides never-before-shared data, including your exact Spotify join date, your first-ever streamed song, your all-time top artist, and the total count of unique songs you have listened to over two decades.
Yes. Listeners receive a personalized “All-Time Top Songs” playlist featuring over 120 of their most-played tracks from their entire history on the platform, including specific play counts for each song.
As part of the 20th-anniversary celebration, the Spotify app icon has temporarily transformed into a limited-edition green disco ball to mark the “Party of the Year(s)” campaign.