SB19 Tease New Music For The 49th ASEAN Summit

SB19 are bringing new music as part of the country’s preparations for its hosting of the 49th Association of Southeast Asian Nations (ASEAN) Leaders’ Summit.

In a shared video by the Department of Tourism on September 1, 2026, the Kings of P-pop join the King of Philippine Christmas Carols, Jose Mari Chan, in greeting Filipinos a “Merry Christmas” as well as to announce a new release coming this October 2026.

While further details including its official title and exact release date remain under wraps, anticipation among A’TIN continue to build with talks of a musical collaboration between the two major forces in Filipino music.

Taking place on November 13-15, 2026, the Philippines is set to host the upcoming regional gathering, with SB19’s new music to be released ahead of the celebration.

SB19 were previously named the country’s newest tourism ambassadors on July 26, 2026 by the DOT in line with their ongoing Discover More to Love campaign. The DOT also launched an SB19 travel microsite where A’TIN can explore the members’ dream destinations alongside travel packages, discounts, and other interactive features.

The initiative aims to harness the global influence of P-pop to spotlight the Philippines, with Tourism Secretary Dita Angara-Mathay stating, “This kind of influence is particularly valuable for us in tourism, where a person’s interest contributes to the local economy. A fan who travels to see an artist may also stay in a hotel, eat at local restaurants, explore nearby attractions or discover a destination for the first time.”

In more relevant news, SB19 have been on a monumental run this year with international appearances at Lollapalooza in Chicago and Summer Sonic in Japan, representing the Philippines on global stages.

As we anticipate SB19’s upcoming music release, check out their latest single, “LAWLESS,” below:

Frequently Asked Questions

What new music is SB19 releasing for the 49th ASEAN Summit?

SB19 teased a new release coming October 2026, ahead of the Philippines’ 49th ASEAN Summit. The official title and exact release date remain unconfirmed.

Is SB19 collaborating with Jose Mari Chan?

A’TIN speculation has grown after SB19 joined Jose Mari Chan in a Department of Tourism video posted September 1, 2026, teasing their next release together.

When and where is the Philippines hosting the 49th ASEAN Summit?

The Philippines hosts the 49th ASEAN Leaders’ Summit from November 13 to 15, 2026. SB19’s new music arrives ahead of the regional gathering.

Why is SB19 involved in Department of Tourism promotions?

SB19 became the Philippines’ tourism ambassadors on July 26, 2026, under the DOT’s Discover More to Love campaign, which includes an SB19 travel microsite.

What international stages has SB19 performed on in 2026?

SB19 represented the Philippines in 2026 at Lollapalooza in Chicago and Summer Sonic in Japan, part of an active year of global stage appearances.

Andrea Manuel

Writer

Andrea Manuel is a Writer at Billboard Philippines, covering the latest developments in Filipino music and culture. She reports on daily news spanning OPM, P-pop, hip-hop, and mainstream international releases that resonate with Filipino audiences, helping readers stay informed on the artists, releases, and trends shaping today’s music landscape.

Her coverage includes music releases, artist debuts, concert announcements, festival appearances, industry developments, and notable milestones, with a particular interest in documenting the evolving stories of both emerging and established artists across genres.

Andrea has also written concert and album reviews, as well as feature stories drawn from artist interviews. Through timely and engaging reporting, she highlights artists, releases, and cultural moments driving conversations across the Philippine music industry and beyond.

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