XO, The Weeknd’s lifestyle brand and record label, and WWE form a strong tag team for a limited-edition merchandise collaboration celebrating the professional wrestling juggernaut’s return to Montreal and Toronto, Canada.
The collection features four custom shirts that became available for purchase at Friday Night SmackDown and Saturday Night’s Main Event at the Bell Centre in Montreal this past weekend, as well as at Monday Night RAW at Scotiabank Arena in Toronto on January 28, 2026.
The collection features T-shirts crafted from 100% cotton, offering comfort, breathability, and everyday wearability. First in the collection is the WWE x The Weekend SmackDown! T-shirt featuring a bold front design showcasing the original logo used from 1999 to 2001.
The WWE x The Weeknd Saturday Night’s Main Event features the classic logo of the long-running WWE TV special on the front, with The Weeknd’s XO logo on the back.
RAW fans get two exciting designs in the collection. The WWE x The Weeknd RAW Is Toronto T-shirt celebrates WWE’s return to the city, featuring a bold front statement alongside the classic logo used from 1997 to 2001 during the Attitude Era — widely regarded as the period when WWE broke into pop culture and reached the height of its popularity.
The second RAW design is straight-up fire. The WWE x The Weeknd RAW Is WAR T-shirt features the iconic RAW Is WAR logo in flames, capturing the fiery spirit of that era.
The collection is available for a limited time and can be purchased on the XO.store, WWEShop, and Fanatics. Pre-ordered items will ship in March 2026.
