New SEVENTEEN Pop-Up Store Opens In Metro Manila
The pop-up’s opening arrives as the K-pop group returns to the country for a concert at the Philippine Sports Stadium on March 21.
By Ralph Regis
SEVENTEEN: Courtesy of Pledis Entertainment
SEVENTEEN: Courtesy of Pledis Entertainment
SEVENTEEN make their grand return to the Philippines for their ‘[NEW_] World Tour,’ and along with it, an exclusive pop-up opens at SM Mall of Asia in Pasay City.
CARATs, the group’s official fandom, can browse a wide selection of official merchandise from different eras and releases of the group. Among the items available are the group’s Official Light Stick Version 3, along with accessories such as the light stick keyring and the Bongbongee light stick parts keyring, featuring the group’s beloved mascot.
Also included in the lineup are items from the 2024 and 2025 CARAT Land collections, from their annual fan meeting events. These features merchandise such as a Bongbongee light stick case bag, trading card sets, tote bags, and other fan collectibles.
Fans can also find products from the group’s ‘Right Here World Tour’ collection, including postcards, photocards, and a photo holder, among other memorabilia tied to the tour. The store also offers merchandise connected to Seventeen’s releases, including the 17 Is Right Here compilation album and the Happy Burstday album.
Additionally, the pop-up highlights merchandise from the group’s current era through the New_ collection, which is tied to their [NEW_] World Tour.’ The collection features various items such as keyrings, photocard holders, stickers, shirts, and tops.
The pop-up will run from March 18 to May 17, 2026, and will be open daily from 10:00 AM to 10:00 PM. Purchases are available on a first-come, first-served basis, and no reservations are required.
SEVENTEEN return to the country on March 21 at the Philippine Sports Stadium, marking their third time performing at the venue.
Frequently Asked Questions
SEVENTEEN’s pop-up store runs from March 18 to May 17, 2026, at SM Mall of Asia in Pasay City, daily from 10 AM to 10 PM.
The pop-up sells official merchandise including light sticks, CARAT Land collectibles, Right Here World Tour items, and the current New_ collection.
Purchases at the SEVENTEEN pop-up store are available on a first-come, first-served basis, and no reservations are required.
SEVENTEEN performs in the Philippines on March 21, 2026, at the Philippine Sports Stadium, marking their third time at the venue.
The pop-up features merchandise tied to “[NEW_] World Tour,” including keyrings, photocard holders, stickers, and shirts from the current era.

Ralph Regis
Ralph Regis is a Lifestyle and Culture Writer at Billboard Philippines, where he bridges the worlds of film, television, fashion, art, food, and cultural trends with both the local and international music scene.
He has written extensively about artist collaborations, brand partnerships, and pop culture moments that connect back to music. He also brings stories to life through in-depth interviews with musicians and personalities, drawing on their diverse perspectives, opinions, and reflections on the human condition.
In addition, Ralph also writes about music releases across a wide range of genres, including pop, hip-hop, P-pop, and rock, highlighting both rising and established artists. With a passion for storytelling that goes beyond trends, he explores how music is part of our daily lives in one form or another, connecting culture, experiences, and everything in between.