Doja Cat Teases Unreleased Song In Marc Jacobs’ New Summer ‘STAYCATION’ Campaign

Doja Cat is embracing the beauty and luxuries of a staycation as the new face of Marc Jacobs’ Summer 2025 STAYCATION campaign.

Photographed by Stef Mitchell, styled by Sydney Rose Thomas, and directed by Christian Breslauer, the campaign also marks the debut of the brand’s newest seasonal Dual Bag collection and features a sneak peek of her unreleased song, “Jealous Type,” from her forthcoming album.

According to Doja, “Being on vacation isn’t about where you go, it’s how you show up.” The short campaign video features an upbeat, ’80s-inspired feel-good track. In the 30-second campaign video, the rapper-singer is seen walking through the streets of New York City and living the “perfect” staycation, treating the hustle and bustle of the city like her own private little spa.

“Whether you’re just enjoying the city or soaking up the sun at the beach, this Marc Jacobs campaign is about living life and serving looks. It couldn’t be a more perfect stage to preview my new music, where retro glam meets a little soul,” Doja adds in the press release.

First introduced on the Fall ’23 runway, the Dual Bag offers a quiet, low-key, and minimalistic luxury paired with the practicality of daily life. Playing with contrast and movement, it is perfectly suited for summer days and nights and the certified “It” bag.

Kick-start your staycation and shop the 2025 Summer collection here.