James Reid, Sandara Park, and YGIG Bring Filipino Sound to LG xboom AI’s ‘The Future Sounds Powerful’
The November 7 event at SM Mall of Asia will bring together live performances, the search for the first-ever LG xboom IDOL, and a chance to see James Reid and Sandara Park.
By Precy Tan
Music moves differently depending on who’s listening. A familiar chorus can bring a crowd together, a live performance can introduce an audience to a new favorite, and a song can cross borders while taking on a life of its own in another culture. These experiences are at the heart of LG xboom AI’s The Future Sounds Powerful, an upcoming event that brings international pop influences and the energy of the Filipino music scene into one space.
Taking place on November 7, 2026, at SM Mall of Asia Music Hall in Pasay City, the event will featureFeatureA collaboration in which one artist appears on another's track, usually credited with the abbreviation feat. Features quickly introduce performers to each other's audiences, and a well-chosen guest can liftGo to Feature Glossary performances from James Reid, P-pop girl group YGIG, and the finalists of the LG xboom IDOL pop competition. Sandara Park will also make a special live appearance, while will.i.am, whose collaboration with LG helps shape the xboom brand’s sound and creative direction, is set to appear through a video greeting.
A Little P-Pop, a Little K-Pop, a Lot to Look Forward To

The lineup brings together distinct voices from Filipino pop and the wider Asian music scene. James Reid, the Filipino-Australian singer-songwriterSinger-SongwriterA musician who writes and performs their own songs, typically accompanied by guitar or piano. Valued for personal storytelling and authenticity, singer-songwriters form a major part of the Filipino musicGo to Singer-Songwriter Glossary and actor, has explored pop, R&B, electronic, and dance influences through releases such as Palm Dreams and lovescene:. His work reflects a musical direction that continues to move between contemporary pop sounds and more personal songwriting.
YGIG, the four-member P-popP-PopShort for Pilipino pop, a movement of Filipino idol groups and solo acts who combine pop music, choreography, and polished production for local and international audiences. P-pop has grown quickly,Go to P-Pop Glossary girl group managed by SBTown, have been carving out their own sound through releases that move between hip-hop-inflected pop and R&B. Since debuting with “Shaba Shaba” in 2022, the group has continued to develop its musical identity through tracks such as “Chicka-chick-a” and “Perfect Blue,” marking a shift toward a more distinct and genre-fluid approach to P-pop.
Sandara Park brings a career that connects Philippine entertainment with the global reach of K-popK-PopA genre of South Korean popular music known for polished production, intricate choreography, and elaborate visuals, built around trainee systems and global fandoms. K-pop has a huge following in theGo to K-Pop Glossary. First gaining recognition in the Philippines through Star Circle Quest in 2004, she later debuted as a member of 2NE1, the influential South Korean girl group known for its blend of pop, hip-hop, and electronic sounds. Her return to the local scene for The Future Sounds Powerful brings that cross-cultural connection into focus, linking her longstanding ties to Filipino audiences with her place in K-pop history.
A Stage for What’s Next
The event also looks toward aspiring artists still finding their place in that landscape through the LG xboom IDOL singing competition. Three finalists are set to compete live for the title of the first-ever LG xboom IDOL, recognized as the competition’s “Best xboom Pop Performer.” The winner will be announced at the event, putting emerging talent at the center of a program that brings established performers and aspiring artists together.
Beyond the performances, attendees can explore the latest LG xboom AI speakers and take part in interactive activities, including karaoke, dance, and gaming booths. The event extends the experience of music beyond the stage, giving visitors different ways to sing along, move to a beat, and discover how sound shapes the way people enjoy music together.
Catch The Future Sounds Powerful
LG xboom AI’s The Future Sounds Powerful is scheduled for Saturday, November 7, 2026, at SM Mall of Asia Music Hall in Pasay City. The event is listed as open to the public from 10 AM to 10 PM, with the main program scheduled for the evening.
For updates on the artist lineup, Meet & Greet raffle mechanics, and event details, follow Billboard Philippines and LG Philippines.