VMAN Southeast Asia is poised to make its mark as the first foreign edition of the iconic men’s fashion magazine, bringing a fresh wave of creativity and perspective to the region. With a rich legacy of celebrating style and culture, VMAN SEA is not just another publication; it aims to redefine men’s fashion through innovative storytelling and a keen focus on the diverse identities within Southeast Asia. 

Spearheading this exciting venture is a trio of fashion and media experts, each with their own strengths and experiences, ready to reshape the narrative around men’s style. Their combined expertise promises to elevate the publication’s vision across both print and digital platforms, ensuring that VMAN SEA resonates with readers from all walks of life. 

Leading the Charge: Patrick Ty as Creative Chief

At the helm is Patrick Ty, who serves as the Creative Chief of VMAN SEA. Ty brings a wealth of experience from his tenure at MEGA Magazine, where he honed his skills in crafting compelling narratives within the realms of Philippine media and fashion. His accolades, including an Excellence in Asian Fashion Citation, position him as a formidable leader in this new endeavor. 

“Through VMAN SEA, we want to emphasize that culture is cool, fashion is progressive, regional talent is overflowing, and much of our diverse differences should be celebrated,” Ty articulates. His vision encapsulates a desire to showcase the modern Southeast Asian man through the lenses of popular culture and fashion, illuminating the intricacies of identity and style.

Crafting Visual Identity: Vince Uy as Creative Director

Joining Patrick is Vince Uy, appointed as the Creative Director. With a multifaceted career that spans advertising, publishing, and social media, Uy is poised to shape the visual identity of VMAN SEA. His experience as a fashion and celebrity stylist, coupled with his knack for storytelling, will infuse the magazine with a contemporary yet authentic perspective. 

“VMAN SEA will showcase the myriad stories of the modern Southeast Asian man—someone who is bold, multifaceted, and fearless in his evolution,” Uy emphasizes. He emphasizes the magazine’s dedication to honoring not just fashion but also the unique experiences of its readers, capturing a richer understanding of masculinity that goes beyond fleeting trends.

A Return to Roots: Rex Atienza as Fashion Editor

Completing the powerhouse trio is Rex Atienza, who assumes the role of Fashion Editor. With over 18 years of experience in the fashion industry, Atienza brings a wealth of knowledge in celebrity styling and digital content creation, having founded StyleList, Inc. His return to the fashion magazine landscape marks a significant moment for him. 

“Full circle moments are rare, but here I am, back where it all started—except now with a lot more fashion faux pas under my belt and a deep respect for the new generation of style visionaries,” Atienza shares. His commitment to blending old-school flair with fresh talent speaks volumes about the publication’s approach to men’s fashion.

Expanding Horizons: The Future of VMAN SEA

VMAN SEA is not stopping here; the magazine plans to announce creative consultants for its Southeast Asian fashion bureaus. This initiative aims to curate a pan-Southeast Asian perspective on men’s fashion, drawing insights from local trends and talents. Representatives from Malaysia, Thailand, Singapore, Vietnam, Indonesia, and the Philippines will contribute their expertise, ensuring that VMAN SEA delivers comprehensive insights that resonate with its diverse audience.

As VMAN Southeast Asia prepares to launch, it promises to offer readers a blend of local expertise and global vision, capturing the essence of the modern Southeast Asian man in all his multifaceted glory.