KATSEYE star in Fendi’s new “Fendi For Yourself” digital campaign alongside influencer and model Nara Smith.
In the campaign — which celebrates individuality and personality, the global pop group is seen showing off the famed Baguette and Peekabo bags, playfully pitting the two beloved designs against each other.
In a press release, the group shared how they resonate with the iconic brand and its philosophy, saying, “We are deeply grateful to be a part of a brand as iconic as Fendi. The essence of this campaign resonates with our own philosophy, reflecting the balance of contrasts that lies at the heart of our values.”
Bringing their group dynamic into the mix, KATSEYE embraces their duality in music, sharing how the campaign reminded them they’re not defined by a single identity: “It is an honor to align with a brand that stands for strength, especially the strength of women,” the group adds.
Watch the “Fendi For Yourself” campaign featuring KATSEYE below: