“This is just the beginning,” Apple states. FINNEAS has partnered with the tech giant to compose a new mnemonic intro for every Apple Original film and series.
“Never thought I’d get to do something like this, but I am so honored and truly couldn’t have enjoyed working on it more,” the Grammy Award-winning musician says in the caption of an Instagram post. “Hope this very short piece of music feels like it matches the things I love about Apple so much.”
The intro marks the singer-songwriter and producer’s shortest composition ever. More than just a theme, the mnemonic might become his most listened-to work, as in the age of streaming, almost every household consumes streaming services like never before. “The things that I think of as real classic mnemonics are NBC — you can hear that in your head — or HBO has its static,” FINNEAS says in an interview with Variety.