Last December 3, 2025, Nokal Manila came alive not merely with the sound of chart-topping OPM artists — but with an immersive celebration of Filipino music culture powered by ZYN and IQOS.
At Billboard Philippines’ Off the Charts: The Top Artists of 2025 party, these two brands played a pivotal role in creating an environment where attendees were encouraged to Find Your Moment — embracing every beat, connection, and memory the night had to offer. The year-end event not only honored the most-streamed and influential Filipino artists of 2025, but it championed top local talents and industry executives alike for a night that celebrated artistry, grit, and community.
What made this year’s party stand out wasn’t just the alumni of OPM’s finest acts, but also how ZYN and IQOS helped craft and curate the experience of the party, transforming it into a space where anyone in attendance could live fully in the moment alongside the country’s most compelling musical voices.
From the moment guests stepped into Nokal Manila, ZYN’s presence was felt as an integral part of the night’s rhythm, even reminding attendees that great music is not just heard, but also felt. Just as they’ve done at previous Billboard Philippines events, ZYN has played a similar role, encouraging music lovers to stay immersed in the experience without stepping away from the energy of the show.
With its signature tagline of ‘Find Your Moment,’ ZYN’s involvement at Off the Charts went beyond your usual partnership to become a guiding idea that encouraged guests to embrace every moment of the night, whether it was through catching up with friends to celebrating artists whose work defined the year. The brand’s message resonated with the core purpose of the event, which was to cherish the human experience that music creates and to uphold the creative heart of OPM.
Alongside ZYN, IQOS took center stage as a champion of Filipino music culture at the party. As an official partner, IQOS contributed to elevating the event’s overall vibe and helped transform the night into a celebration that went beyond charts and accolades. Through thoughtfully curated spaces and experiences, IQOS allowed guests to connect with each other and the music around them, enriching the very social fabric of the event.
Together, IQOS and ZYN helped underline the collective experience of being present — each in their own way making it easier for attendees to focus on what truly mattered that night: being surrounded by good music, inspiring artists, and fellow fans who share the same passion for OPM.
This year’s Off the Charts party — headlined by the Top Artists of 2025 like Cup of Joe, Maki, HELLMERRY, Earl Agustin, Ben&Ben, and more — showcased not just the sound of Filipino music, but also the spirit of community that surrounds it. While the artists stole the spotlight with their chart-topping achievements, ZYN and IQOS helped ensure that every attendee got to live their moment — staying uninterrupted, present, and connected.
Government Warning: This product contains nicotine, a highly addictive substance, and is harmful. It is intended for adult use only and is not recommended for nonsmokers.